Syndicated Travel Expert Media Host Receives Bronze Award for Best Website as LACP Honors sAbrams.com, SONY, CA Tourism Commission and John Hancock Fund Sites.
Boston, MA- October 27, 2009- What do John Hancock Funds, California Travel & Tourism Commission, SONY and Stephanie Abrams, CEO of Abrams Hospitality Marketing and travel expert host of two nationally syndicated radio shows and television show JetSet411 all have in common? The League of American Communications Professionals will tell you, in an announcement made yesterday that they are the Platinum, Gold, Silver and Bronze winners, respectively, of the 2009 Spotlight Awards for Best Website.
The site, sAbrams.com, is the official website for Stephanie Abrams which is the entry point to the company's family of brands which include Travelers411, JetSet411, and TravelingFeet which are all integrated into the web visitor's experience. The site provides visitors with a robust inventory of archived shows which have been posted weekly after each show airs coast-to-coast. Accompanying over 1000 hours of archived programming featuring interviews with global leaders in the travel industry that have been broadcast live on Travel WITH Stephanie Abrams, now in its eighth year, and Travelers411, formerly called Traveling Feet, and now in its fifth year, sAbrams.com provides show notes summarizing the key points made during interviews along with information on guests, links to appropriate websites associated with guests, related photos, archived webisodes of Abrams' television show interviews from her show JetSet411, an extensive photo gallery of key destinations, resorts, hotels and attractions, Abrams' Blog and an interactive community for radio listeners, travelers, and travel professionals to share information and comments in the site's FORUMS and Member Photos located in the Travelers411 section of the site.
Abrams, who was in Continental Airline's Presidents Club at Houston's International Airport awaiting her flight to Puerto Vallarta to visit Riviera Nayarit on Mexico's Pacific Coast when she learned that sAbrams.com had been honored as a Best Website with a Bronze Spotlight Award from LACP, remarked, “Our company's Creative Director and the team at our graphic design agency, Persistent Visions, is responsible for the exciting look of the site, its impressive features and the functionality that make our site an oasis for web visitors while being a dynamic compliment to our radio and video broadcasts. We are so proud of the vision, talent, and dedication of every member of our web team in their pursuit of excellence to keep our family of websites focused on the same mission as our broadcast team to present travelers with information on destinations that will motivate them to go to places that we believe will inspire, uplift, enhance and enrich their lives whether they are traveling for business or pleasure. Our integrated approach of taking radio content that would otherwise be lost in the airwaves after each broadcast and creating a unique archived web library with expanded and enriched text summaries, links to guests' websites, enhanced with relevant information, audio tips on-demand online presents an oasis for those interested in travel destinations that I believe will pamper the spirit and deliver the kind of experience that sends travelers home knowing they are somehow better people because of the trip!”
Abrams points out that there was a three-point spread between the Platinum Award for Best Website and the Bronze Award won by Abrams Hospitality Marketing. She is quick to point out that sAbrams.com stands proudly in what she describes as “fast company. John Hancock Funds took the Platinum Award earning 98 out of 100 points, California Travel & Tourism Commission took the Gold with 97 points, while Sony, with 96 points, earned the Silver Award. We took the Bronze Award with 95 out of 100 points!” Abrams notes. “Maybe I don't need to point it out but it is not lost on me that SONY and John Hancock Funds are both companies with more than one billion dollars in annual revenue and fall into the category of companies with more than a thousand employees. We are just a tad smaller than that,” Abrams chuckles, “but nobody bothered to tell this David that we couldn't play on the same field as Goliath!”
Abrams is quick to point out that this recognition is much appreciated in that it validates the direction, mission and vision of the company in every aspect of its endeavors and achievements. “Our website offering is an integral part of our radio, television and webisode products and all of that is bundled into our focus on great destinations and great suppliers in the travel industry. It is such a wonderful validation for our sponsors and partners who have confidence in associating their carefully positioned brands with our broadcasting and online offerings as an extension of the quality of their own brands while they look for creative avenues to bring their message to the caliber of traveler we reach online and on air,” Abrams states.
This is truly a joyous moment for us! And now,” Abrams explains, “I'm going to celebrate this incredible occasion while I am here in this magnificent paradise of Riviera Nayarit where we will broadcast two shows this weekend! I couldn't be in a better place to immerse myself in the reality of what we are trying to bring to travelers online and on air in focusing their attention on destinations and suppliers that can have such a positive impact on their lives! Riviera Nayarit is a place that will inspire, enrich, enhance and uplift the visitor. And I can't wait to start blogging about this place! I just arrived and I am knocked out by how gorgeous it is here!”
Asked what's on the drawing board for future direction at sAbrams.com and its family of brands, Abrams states, “I don't think my creative team ever sleeps! We're already knee-deep in developing ‘Mini-Sites' that will give expanded understanding of travel opportunities by presenting destinations and niche market suppliers in a unique way. Our web visitors are going to love the online experience at our mini-sites which we hope will give them the push to get up and go! Stick with us!” Abrams concludes. “Our plan is to get better and better!”
For more information visit http://wwwlacp.com/
